We wanted to bring you a blog post that will highly benefit your freelancing journey with real tips from a top-rated seller on Legiit – So you can replicate his success.
For this, we got Sam, one of our team members to ask a successful freelancer some questions about how he did it.
Topics covered in this article:
- How To Handle A LOT of Orders Without Working 24/7
- Growing Your Legiit Services From $5 To $20 Sales Into Six Figures
- How To Set Yourself Apart From Other Sellers On The Marketplace
One thing we know about our community is that there are a lot of freelancers who sell SEO services.
That’s why we thought we’d bring you these tips from a top-rated SEO freelancer from Legiit; Vasco, with the username konec.co on Legiit.
About Vasco/ Konec.co
Many of you might know Vasco as he has been active in the Legiit community for a long time, providing top-quality SEO services.
On Legiit alone, he’s generated over $100,000 selling his services ranging from social signals to PBN links.
What’s even more impressive is that he’s built his 6-figure business while studying a degree at University…Wow
So, he’s definitely someone you can learn a lot from — especially if you want to become a successful SEO freelancer.
You can learn more about his story on his “This is not an SEO service” service page.
And of course, if you do use SEO services yourself, make sure to check out his Legiit profile.
One massive part of his success is how effective his services are, but we’ll look at that in more detail later on…
What Does Vasco Sell?
As we mentioned earlier, Vasco has sold over $100,000 worth of services on Legiit.
The services he sells are a mix of SEO services, including:
- Social Signals
- PBN Links
- Foundation links
One thing that we’ve noticed about many of his services is how much effort goes into his sales pages.
Here’s an example of how his social signals service starts:
He doesn’t only explain what his customers will get, but also:
- Who he is
- How they can use his services
- Screenshots that prove what he does works
- Stories that make the service 10x more exciting or trigger emotions
If you are a freelancer yourself, these points should be part of all of your service pages, too — if you want to make the most sales possible. You could also check out some of Vasco’s service pages for inspiration.
Key Takeaway 1: Put effort into your service pages and add more than what you offer.
Vasco started freelancing on Legiit very early during our beta in January 2018.
He told us that social proof & reviews played a crucial role in his success. It took Vasco around six months from joining to get the ball rolling and around a year until he “really started to make good money.”
However, what’s important to note here is that Vasco also mentioned he had experience from other marketplaces.
If you’re entirely new to the game, it may take you a little longer to get the ball rolling. But as Vasco highlighted, just keep building your social proof, which will be hugely beneficial.
Key Takeaway 2: Build up your social proof, so future clients trust you!
How He Markets His Services
We asked Vasco where he markets his services, and his answers were:
- His YouTube Channel
Interestingly he also mentioned that he doesn’t focus on monetizing them a lot because time is scarce next to studying (Remember, he still goes to Uni too!).
We noticed browsing his Facebook group and YouTube channel that there’s lots of educational material for his clients.
As a freelancer, this is something that you can replicate = If your clients know how to get results with your services, they will use them more.
Vasco also mentions that “Building an audience is a great tool, but it takes time and a lot of constant effort.”
The word constant is also significant here. Because building up an audience on any marketing channel will not happen overnight, so you will have to invest lots of time and effort like Vasco suggests.
To be able to invest that time and effort, your time management and delegation are vital. But we will talk more about that later.
Key Takeaway 3: Put out educational material around your content if possible. But don’t underestimate the effort involved.
Vasco’s Tips on Making More Sales
Since Vasco has been so successful selling his services on Legiit, we asked him what his top tips were to make more sales. Take a look at what he shared with us below.
Don’t Be Afraid To Show Your Face.
Most of us know the feeling of getting started online and being afraid of showing our faces.
Vasco explains that “people buy from people,” so if you’re scared of showing your face – your sales will likely suffer.
Show your face, you will get used to it, and it will highly benefit you. Look at Vasco’s services, they all have his face on the cover photos:
Under-Promise and Over-Deliver
Vasco’s secret to getting raving reviews is not only having a good service. It’s also under-promising and over-delivering. This will lead to all your customers being blown away by what you’re delivering.
And the reviews will show future potential clients that they can trust you.
Know Your Industry
Vasco’s next tip was to know your industry and keep up with the latest trends. “I know SEO and know the industry, which in my opinion helps when creating new services because you know what people are looking for.”
For example, he noticed that 301 redirects were popular at a certain point. He created a service offering them, which became an instant success.
So, researching what your ideal customer is looking for can go a long way. Also, don’t be afraid to try different services until you find one that becomes a success.
Vasco also mentioned that recently the “UR/DR increase services started popping off” – so if you’re someone who sells SEO services, that might be something you can jump on.
Another tip that Vasco told us about was pricing: “Pricing is important. Don’t create a race to the bottom. Read a book about the psychology of pricing.”
We agree that this is essential to your success. Often when freelancers get started, they think they need to be the cheapest person on the market, which is entirely false.
Learning how to price your services correctly is a way to make more money doing the same amount of work.
And as Vasco suggests, reading a book on the topic is a great way to learn.
Optimize Your Service Copy
Vasco’s final tip on making sales is to optimize your sales copy. He went on to say that “your sales copy is even more important than your pricing.”
Again, he suggests reading a book on the topic as this will help you learn the concepts that you can apply to generate more sales.
Vasco’s book Suggestion: 7 Figure Marketing Copy by Sean Vosler
Key Takeaway 4: Don’t just hone your craft. Also, know your industry, learn how to write persuasive copy, and price your services well.
How He Handles So Many Orders
Of course, one person can’t handle that massive number of orders Vasco gets. So he has a team that helps him inside of the business.
Building an effective team isn’t the easiest thing to do — so we asked Vasco some questions on his tips and processes for building a successful team.
When it comes to service businesses, delegation is vital – and Vasco’s business is no different:
“I also spent a ton of time on process optimization and automation, which now allows me to sit on the sidelines a bit.”
He went on to say that the areas in which he’s hired people are:
- Report generation
- Team management
Vasco described what he outsourced as “Basically everything you need to run a successful freelancing business.”
We can only agree with Vasco here, as your time should always go to the most valuable parts of your business. You should outsource everything under your hourly rate, so you can focus on what you’re good at.
Vasco also mentioned that freelancing is still a business: “
At the end of the day, freelancing is a business, and the backend processes are a bit part of what makes it successful.”
So, it’s worth building systems in all areas of your business, and it has played an enormous role in Vasco’s success.
Key Takeaway 5: Build systems that free your time up so that you can work on the most valuable tasks.
Tips on Hiring VAs To Scale Your Service Business
We asked Vasco what his top tips for hiring VAs are. Let’s look at what he shared.
Be Very Specific On Tasks.
When it comes to the tasks, you must be super specific on what you’re asking the VA to do.
You have to remember that they don’t know everything that you know. So you have to be specific and explain things well.
Remember That Your VAs/Employees Are Humans Too!
The second tip that Vasco shared was that it’s always important to remember that your VAs/employees are human too. And you should always treat them that way.If they fulfill your tasks correctly, that’s perfect. But if they don’t, then don’t be disrespectful. Just try to teach them the tasks, as that’s better for everyone involved.
Key Takeaways 6: Be specific, teach your VAs well and always remember they’re human too!
Other Tips From Vasco
Finally, we asked Vasco if he had any other tips he wanted to share with you.
Here’s what he had to say.
Be Transparent and Honest.
Vasco knows how much clients value transparency and honesty:
“In freelancing (or any other business), you have to be transparent and honest, people truly appreciate that. I think that helped me go a long way.”
Plus, that’s also part of being a business owner, so always ensure that you are honest and transparent in what you’re offering.
Key Takeaway 7: Be transparent and honest in all your offers.
Tips From Vasco (Konec.co): Summary
Here’s a summary of the Key Takeaways from Vasco’s success:
- Put effort into your service pages and add more than what you offer.
- Build up your social proof, so future clients trust you!
- Put out educational material around your content if possible. But don’t underestimate the effort involved.
- Don’t just hone your craft. Also, know your industry, learn how to write persuasive copy, and price your services well.
- Build systems that free your time up so that you can work on the most valuable tasks.
- Be specific, teach your VAs well and always remember they’re human too!
- Be transparent and honest in all your offers.